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NIFLA Conference 2025: Takeaways. Encouragement and Challenges… Let’s Keep Going!

May 13, 2025 Hey pro-life friends! I just got back recently from the NIFLA Conference, and wow, I’m bursting with excitement to share what I learned. As the marketing director at iRapture, I’m all about empowering you—our amazing pregnancy centers—with the tools and encouragement to keep doing what you do best: loving moms, babies, and […]

LifeNET: Empowering Pro-Life Organizations Through Collaborative SEO

May 21, 2025 Hi, I’m Jacob Barr, and I’m passionate about helping pro-life organizations, especially pregnancy clinics, reach women in need through LifeNET. This collaborative SEO (Search Engine Optimization) tool is designed to boost the online visibility of pregnancy clinics, maternity homes, post-abortion healing groups, and other pro-life organizations. By working together, we can ensure […]

Encryption at Rest for HIPAA Compliance

While most pregnancy clinics have chosen to encrypt their website with an SSL certificate, in order to encrypt the data going in and out of their website.  Many organizations have not considered the next step in encryption.  The next step is to encrypt your website data at-rest, while it is stored on the server hard […]

Google ad buying is now a critical market strategy

Adding Google Ad Buys to Your Marketing Strategy Is Now Critical December 13, 2023 Google has recently changed methods making its ad grant program less effective for pregnancy centers. Now is the time to consider adding paid Google ads to your marketing and advertising strategy. According to Jacob Barr, president, and founder of iRapture.com, the […]

Adding Google Ad Buys to Your Marketing Strategy Is Now Critical

December 13, 2023 Google has recently changed methods making its ad grant program less effective for pregnancy centers. Now is the time to consider adding paid Google ads to your marketing and advertising strategy. According to Jacob Barr, president, and founder of iRapture.com, the “free” ads allowed through the grants can no longer use important […]