Making a Difference. Marketing Online.
You want to increase your brand awareness and traffic on your website. You have toyed with the idea of sending out an e-letter, but are not really sure where to begin. That’s okay! Eletters are simple to create and send, especially when you have the professionals at iRapture.com to help you! It really comes down to four easy steps: STEP … Continued
Pregnancy centers nationwide have been trying to find the best method of reaching their target audiences. However, this audience can range from prolife individuals who are seeking help to abortion-minded women caught betwixt and between. Reaching these opposing audiences takes a lot of careful thought and planning, but it is possible to make your message heard. This guide provides some … Continued
As more companies employ email as a means of reaching out to customers and contractors, our email addresses have become part of our identity; they reflect a small part of who we are: our names, our work, and- sometimes- the teams we root for. There is another part of the email address that we don’t tend to think about, but … Continued
Joseph also went up from Galilee, out of the city of Nazareth, into Judea, to the city of David, which is called Bethlehem, because he was of the house and lineage of David, to be registered with Mary, his betrothed wife, who was with child. So it was, that while they were there, the days were completed for her to … Continued
“This is the best recipe for Baked Alaska!” – Jacob Barr When I needed a recipe for Baked Alaska, I asked my Uncle Char. Uncle Char grinned and pulled out our old family recipe book. He flipped through a couple pages before he stopped, cleared his throat, and read: “Baked Alaska… Serves 1-2… Call your uncle. Ask him to take … Continued
Your message will shape how people perceive you. Remarkable content invites people to share your ideas. Your website’s popularity will increase when its content is shared again and again.” – Jacob Barr High quality content. Everyone in the website industry is talking about it, but what does it actually mean? More importantly, how does it affect website owners? You wouldn’t … Continued
“Everything on the homepage should promote a message and a clear call to action.” – Jacob Barr Time to Update Now is the time to think about renewing your website. Does it have a clear concise message? Does it speak to your target audience? Has your company gone through some significant changes? iRapture wants your business to be successful. We … Continued
Someone can craft the content first and then design the website layout to compliment the contents instead of building a website that will need an unknown amount of content to fit within a prebuilt box, that may be built to satisfy more or less content than needed. How do you craft your content first? An outline is a good place … Continued
Is your website working? Does your target audience find your website online? Does your website have a goal or a call to action? Could your website be improved when it comes to the clarity of it’s marketing message? Does someone know what you do and who it is for within 3 seconds? Lets talk about website design and lets start … Continued
Do you get 10 spams per day? Or do you get hundreds of spams per day? What Is Spam? Spam is email that you don’t want. If you get an email from a business and you did not sign up for their list then this is spam. If you get an email from someone you don’t know and they are … Continued
