Making a Difference. Marketing Online.
As summer temperatures rise, so does the urgency to reach the women who need your center the most. At iRapture, we’ve walked alongside countless pregnancy centers—just like yours—who carry the heart to be there when a woman is scared, unsure, and looking for hope. And today, that first reach for help almost always begins in one place: Google. So here’s … Continued
Hi, I’m Jacob Barr, and I’m passionate about helping pro-life organizations, especially pregnancy clinics, reach women in need through LifeNET. This collaborative SEO (Search Engine Optimization) tool is designed to boost the online visibility of pregnancy clinics, maternity homes, post-abortion healing groups, and other pro-life organizations. By working together, we can ensure that when a young woman searches for help … Continued
Hey pro-life friends! I just got back recently from the NIFLA Conference, and wow, I’m bursting with excitement to share what I learned. As the marketing director at iRapture, I’m all about empowering you—our amazing pregnancy centers—with the tools and encouragement to keep doing what you do best: loving moms, babies, and families with Christ’s compassion. This work isn’t easy, … Continued
Let’s face it—abortion is often framed as a quick solution, a simple “choice.” But for many women, the aftermath tells a different story. At our agency, we’ve worked with countless pregnancy centers who hear the same thing: “No one told me how I’d feel after.” The emotional and mental health risks associated with abortion are real. They’re not just stories—they’re … Continued
Let’s grab a cup of coffee and chat about something that could be a total game-changer for your pregnancy center. You’re doing incredible work—offering hope, support, and life-affirming options to women in need. But let’s be real: the moment a woman starts searching for answers doesn’t always align with your office hours. That’s where Infinite Worth’s 24/7 Nurse Chatline comes … Continued
How to Encourage Community Involvement and Support for Your Pregnancy Center Pregnancy centers, particularly those rooted in Christian and pro-life values, play a vital role in supporting women and families in need. To strengthen the impact of your center, it’s essential to foster deep-rooted relationships within the community and encourage active involvement. Through consistent outreach, volunteer opportunities, and participation in … Continued
While most pregnancy clinics have chosen to encrypt their website with an SSL certificate, in order to encrypt the data going in and out of their website. Many organizations have not considered the next step in encryption. The next step is to encrypt your website data at-rest, while it is stored on the server hard drive – by storing it … Continued
Client Facing Digital Marketing for Pregnancy Centers This article is for pregnancy clinic directors and marketing teams to provide insight on client-facing marketing tactics that are often included in a marketing strategy to intercept abortion-vulnerable clients from the path leading to an abortion clinic. This article is going to focus on the most crucial primary audience: the abortion-vulnerable, the abortion-minded, … Continued
Reaching Abortion Vulnerable Clients The importance of reaching the abortion-vulnerable client can be measured in the number of lives saved, the number of lives healed, and the number of lives connected to Jesus. The importance of this work is nothing shy of heroic by literally saving lives, restoring lives, and redeeming lives, saving people from the destruction of abortion, providing … Continued
Pro-Life Christian Website Designer Designers with a Purpose This article is about reasons to pick a pro-life website designer. Choosing a pro-life website designer is essential when you have a pregnancy clinic or an organization that has this unique, God-given mission of intercepting traffic on its way to a dangerous place: the abortion clinic. Abortion clinics are where people are … Continued
Google has recently changed methods making its ad grant program less effective for pregnancy centers. Now is the time to consider adding paid Google ads to your marketing and advertising strategy. According to Jacob Barr, president, and founder of iRapture.com, the “free” ads allowed through the grants can no longer use important key phrases. “The Google Grants used to work … Continued
Hey PRCs are you looking to spread awareness about the role of fathers in women’s abortion decisions? Our Father’s Day Bundles are made for you. These bundles include a variety of social media posts that can be easily shared on various platforms. 👔 Increase engagement with your donors through video and an animated reel. 👔 Generate meaningful conversations with 2 … Continued
Many of you have probably heard the disheartening news about Fr. Frank Pavone. I was actually editing a podcast on Friday that included him and a pastor discussing life topics, when the announcement was made that he was being dismissed as a priest. I have been thinking a lot about Fr. Frank Pavone since this Friday, such as the fact … Continued
Make your Christmas posts pop with our free social media images! Perfect for Pregnancy Resource Centers. Merry Christmas! It’s the holiest season of all — and this year, Christmas can be more magical than ever with our special limited-time social media freebie! Get ready to spread some holiday cheer on your socials with a branded visual that’ll give … Continued
Join us in wishing our CEO, Jacob Barr, a happy National Boss’s Day! Boss’s Day is observed October 16th, unless that’s a weekend. #NationalBossDay
With Roe V Wade being overturned after 49 years, 5 months and 2 days, we are in the year of Jubilee. We are literally in the 50th year – in the 50th year of Roe V Wade – and it has been overturned! This is the year for JUBILANT stories. This is the year for continued prayer and answered prayer. … Continued
We are excited to announce a new platform for sharing ideas from our community with our community. Please check out this introductory episode for The Pro Life Team Podcast on YouTube or Spotify. Would you like to be included in Pregnancy Center Leadership Emails? Sign Up Here
With attacks on freedom of speech and scenarios of digital services being turned off, I would like to encourage you to rest in the midst of the storm. Look to Jesus as he is sleeping in the boat while the fishermen are concerned about sinking. Jesus can walk on the water. Jesus can calm the storm. We need to focus … Continued
“I recommend this wonderful eBook: Content Marketing for Pregnancy Centers to any and all pregnancy centers! The contents are very powerful in helping a pregnancy center with the vital nuts and bolts necessary to reach our target market! Excellent job! Well done!” – Lori DeVillez, Executive Director, Trotter House, (formerly known as Austin Pregnancy Resource Center) A while back, … Continued
Stewardship invited Jacob Barr to speak on Adwords with Google Grants, which resulted in this webinar on the google ads opportunity for nonprofits. According to Stewardship, “There are 3.5 billion searches a day on Google. Yes, we said BILLION. One of the biggest missed opportunities for nonprofits is Google for Nonprofits, which is a $10,000 monthly grant to advertise on Google.com. This … Continued
