Expert Advice on Pregnancy Clinic Marketing

Reaching Abortion Vulnerable Clients The importance of reaching the abortion-vulnerable client can be measured in the number of lives saved, the number of lives healed, and the number of lives connected to Jesus. The importance of this work is nothing shy of heroic by literally saving lives, restoring lives, and redeeming lives, saving people from the destruction of abortion, providing … Continued

Adding Google Ad Buys to Your Marketing Strategy Is Now Critical

Google has recently changed methods making its ad grant program less effective for pregnancy centers. Now is the time to consider adding paid Google ads to your marketing and advertising strategy. According to Jacob Barr, president, and founder of iRapture.com, the “free” ads allowed through the grants can no longer use important key phrases.  “The Google Grants used to work … Continued

Father’s Day Video And More 👔 (Offer Ends May 29)

Hey PRCs are you looking to spread awareness about the role of fathers in women’s abortion decisions? Our Father’s Day Bundles are made for you. These bundles include a variety of social media posts that can be easily shared on various platforms.  👔 Increase engagement with your donors through video and an animated reel.   👔 Generate meaningful conversations with 2 … Continued

Early Christmas Freebie 🎁 (Offer Ends Dec 22)

Make your Christmas posts pop with our free social media images! Perfect for Pregnancy Resource Centers.   Merry Christmas! It’s the holiest season of all — and this year, Christmas can be more magical than ever with our special limited-time social media freebie!   Get ready to spread some holiday cheer on your socials with a branded visual that’ll give … Continued

JUBILEE

With Roe V Wade being overturned after 49 years, 5 months and 2 days, we are in the year of Jubilee.  We are literally in the 50th year – in the 50th year of Roe V Wade – and it has been overturned! This is the year for JUBILANT stories.  This is the year for continued prayer and answered prayer.  … Continued

Welcome to The Pro Life Team Podcast

We are excited to announce a new platform for sharing ideas from our community with our community. Please check out this introductory episode for The Pro Life Team Podcast on YouTube or Spotify.   Would you like to be included in Pregnancy Center Leadership Emails? Sign Up Here

Encryption at Rest for HIPAA Compliance

While most pregnancy clinics have chosen to encrypt their website with an SSL certificate, in order to encrypt the data going in and out of their website.  Many organizations have not considered the next step in encryption.  The next step is to encrypt your website data at-rest, while it is stored on the server hard drive – by storing it … Continued

Content Marketing for Pregnancy Centers- FREE EBOOK

“I recommend this wonderful eBook: Content Marketing for Pregnancy Centers to any and all pregnancy centers! The contents are very powerful in helping a pregnancy center with the vital nuts and bolts necessary to reach our target market! Excellent job! Well done!” – Lori DeVillez, Executive Director, Trotter House, (formerly known as Austin Pregnancy Resource Center)   A while back, … Continued

Appalling: Google Aids Abortion Profiteers

Tech giant Google has decided to aid the sales of abortion profiteers. In an announcement last week, the multi-billion dollar advertising retailer said it will require “ads using keywords related to getting an abortion” to carry one of two disclaimers: “Provides abortion” or “Does not provide abortions.” Allegedly, this is Google’s attempt to “ensure” that “abortion-related ads are most relevant.” Google is … Continued

Understanding the Problems with Abortion Ads Certification by Google

Abortion Ads Certification Today we will be discussing how to overcome the problems with abortion ads certification through google. Backstory Items: The Federal Government / Federal Trade Commission has rules about truth in advertising. https://www.ftc.gov/news-events/media-resources/truth-advertising Google has currently standing rules about truth in advertising. https://support.google.com/adspolicy/answer/6020955?hl=en Consequences on google have already been established. https://support.google.com/adspolicy/answer/7187501 This new rule about abortion related searches … Continued

Google Abortion Ads Certification Thoughts

Google Abortion Ads On Thursday night (May 16th), Google sent the following to several pregnancy centers in relation to Google Abortion Ads. Dear Advertiser, In June 2019, the Google Ads healthcare and medicines policy for abortion will be updated with the following requirements for advertisers in the United States, United Kingdom, and Ireland: Advertisers who want to run ads using … Continued

6 Reminders when Creating a Pregnancy Center Website

The following are a few things to keep in mind when creating a pregnancy center website. You probably got into this line of work because you recognize the value of human life. This is an idea to keep front and center, even in the world of business and marketing. Jeremiah 1:5 states, “Before I formed you in the womb, I … Continued

Do Pregnancy Centers Need HIPAA Compliant Email?

We recently received a question from a pregnancy care center employee regarding HIPAA compliant email. Her concern was for both the privacy of her clients and the legal protection of her organization. While iRapture.com can provide some basic answers, you should also consult a legal professional to look at your unique situation. Defining Some Important Terms This will be a … Continued

Not One Life Forgotten

This pro-life song and video were created to honor the heroes who work at pregnancy help centers across the country in the movement working to save lives. Please enjoy and share with others! Not One Life Forgotten Pro-life Song Lyrics: To Bring Life to the Helpless and Hope to Those without Dreams To Bring Change to the Darkness To Rescue … Continued

Praise for NIFLA

Recently the Supreme Court ruled in favor of Pro-Life Pregnancy Centers in NIFLA vs. Becerra. The justices ruled that California law violated our first amendment rights to freedom of speech. This ruling by the Supreme Court is a victory worth celebrating. Pregnancy centers and people everywhere have been blessed by the efforts of Tom Glessnor and his team to secure … Continued

It is good to celebrate when you have reason to celebrate!

Smart pro-life pregnancy center directors gathered together to celebrate, break bread, and also to learn together and reflect on ideas shared by experts from across the country. The Advanced Training Institute is a place for in depth and advanced education for pregnancy center directors and teams. Beyond growing stronger and smarter with fellowship and education, we also had a reason … Continued

Will a “Not Secure” Warning Hurt Your Ministry’s Website?

Have you ever ignored warning signs? We’ve all done it. The sign reads, “ACCIDENT AHEAD. EXIT NOW.” You think, “I’m not familiar with this exit and my normal route is easier. I’m sure it’s clear by now. Let’s see how this plays out.” Next thing you know, you’re sitting in a sea of brake lights and your dinner’s getting cold … Continued

Introduction to the Google AdWords Grant

Free grant from google, don’t miss out. Video Script: What if I told you that your pregnancy center is missing out on a free grant? Would you believe me? What if I told you that this free grant from Google could give your center $10,000 worth of free adverting per month for your website? Would you believe me? Well, I … Continued

A Positive Church Website Experience with FOL Lutheran

Fountain of Life Lutheran Church We had the opportunity to build a website for Fountain of Life Lutheran Church (follutheran.org). Pastor Greg and his team were friendly and enjoyable to work with. I found their campus at FOL to be beautiful and inviting. The people that we were able to interact with were very friendly. The campus was surprisingly huge … Continued

Get Going with Google Grants

Free Money from Google Wow, Google is giving away free money every month, in the form of millions of dollars of advertising. Is your favourite nonprofit getting it’s share of free advertising? This is a new and exciting program from Google. The Google Advertising Grant is for 10,000 per month. That is $329 per day! We helped 4 organizations get … Continued